NEW YORK, NY -- (Marketwired) -- Global integrated agency RAPP welcomes Charles Henderson as its vice president of client growth and new business, effective immediately. In this newly created role, Henderson is charged with driving local new business and marketing activities for the Southwest and Midwest regions, and also supporting the sales and marketing efforts at the agency's corporate level. He brings to the agency an extensive breadth of business contacts, both domestic and international. Henderson is located in Dallas and reports to Managing Director Anne Marie Schiller.
"We are excited to work with Charles, who has more than 20 years of experience in successful product and service launches, with extensive strategic sales and marketing expertise," said Schiller.
Henderson has built a reputation as an expert in sales, marketing, business development and strategy. While at Dell (Healthcare), MTV Networks and CommonGround Marketing, he helped grow client engagements with Unilever, Nike, Jordan Brand and Northstar Lottery Group. Most recently, Henderson was the vice president, director of business development at TM Advertising, where he was responsible for bringing in new business and refining marketing activities. Henderson is a graduate of Texas A&M.
According to Henderson, "I instantly knew RAPP was a natural fit for my background and skill sets. The culture and entrepreneurial spirit at its offices across the board make for an environment where you can bring fresh ideas to the table."
RAPP (www.RAPP.com) is the world's leading customer experience agency. RAPP is driven by data, inspired by culture and enabled by technology. The agency believes in creating real-time, brand-building, problem-solving, useful customer journeys across all channels that are measurable, trackable and accountable. RAPP continues to build on its heritage as a powerhouse in direct, relationship and loyalty marketing to deliver experiences that make brands, products and services richer. The multichannel network is comprised of more than 50 offices in 30 countries. RAPP is a part of the DAS Group of Companies, a division of Omnicom Group Inc.
About the DAS Group of Companies
The DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), is a global group of marketing services companies. DAS includes over 200 companies in the following marketing disciplines: specialty, PR, healthcare, CRM, events, promotional marketing, branding and research. Operating through a combination of networks and regional organizations, DAS serves international, regional, national and local clients through more than 700 offices in 71 countries.
PR CONTACT: Soraya Eltomey DiGennaro Communications (212) 966-9525 [email protected]