NetWise SmartSpot 3.0 Facilitates "Wi-Fi first" Mobile Strategy for Cable Providers and Enterprises
ALISO VIEJO, CA--(Marketwired - May 1, 2014) - Smith Micro Software, Inc. (NASDAQ: SMSI), today announced a new version of its NetWise® intelligent traffic management solution is being offered as an over-the-top (OTT) smartphone application for both Android and iOS devices. Already selected by Mexico's largest mass media company, NetWise SmartSpot(tm) 3.0 acts as a Wi-Fi concierge, providing a simple, streamlined way for end users to locate, prioritize and connect to the media company's Wi-Fi access points. The solution facilitates the consumer trend to utilize "Wi-Fi first" for wireless network connectivity, enabling faster, easier consumer onboarding for Wi-Fi providers and lower wireless expenses for enterprises.
"Wi-Fi as an 'offload network' is an outdated concept. Consumers are increasingly choosing Wi-Fi first for mobile connectivity due to the high cost of cellular data and rapid growth of hotspots, but battery drain, complicated login, questionable security and unpredictable quality are still challenges impeding adoption," said Sunil Marolia, vice president, product management at Smith Micro. "NetWise SmartSpot addresses these challenges, acting as a Wi-Fi concierge that helps users find, use, and maintain high-quality Wi-Fi connections."
NetWise SmartSpot 3.0 includes:
- Simple Wi-Fi Discovery: Maps with geo-fencing technology provide location and directions to preferred, owned or partner hotspots, even when the Wi-Fi radio is turned off. Users receive alerts or auto-connect when hotspots are nearby.
- Seamless Authentication: Automatically connect users to secure Wi-Fi hotspots, removing the need to open browsers or enter user credentials multiple times.
- Mobile Data Management: Usage meter tracks how much data is used over cellular versus Wi-Fi networks.
- Better User Experience: Real-time Quality of Service (QoS) assessment identifies and temporarily blacklists underperforming networks and automatically connects users to best quality networks.
- Battery Savings: Smart radio controls on Android adapt to user behavior and turn Wi-Fi radio on/off as needed to conserve battery life.
- Easy Deployment: Distribution via Google Play and Apple iTunes app stores simplify user adoption
NetWise SmartSpot is part of the NetWise platform for intelligent network and device management. NetWise SmartSpot is ideal for Multiple Service Operators (MSOs) and other hotspot providers who want simpler onboarding and a better user experience over Wi-Fi. It can also be used by enterprises to promote secure, reliable Wi-Fi usage for mobile employees. For Mobile Network Operators (MNOs) with 3G, 4G and Wi-Fi networks, NetWise Director(tm) offers more granular control to handle sophisticated traffic management needs, such as remote policy and software management, preferred roaming, cross-network session persistence, and ANDSF-based policy management.
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About Smith Micro Software, Inc.:
Smith Micro Software provides solutions that simplify, secure and enhance the mobile experience. Our portfolio includes a wide range of applications that manage broadband connectivity, data traffic, devices, voice and video communications over wireless networks. With more than 30 years of experience developing world-class client and server software, Smith Micro helps the leading mobile network operators, device manufacturers and enterprises increase efficiency and capitalize on the growth of mobile-connected consumers and workforces. For more information, visit smithmicro.com. (NASDAQ: SMSI)
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