Wednesday, March 5th, 2014 - Kia Motors
  • All-new pedelec Kia Electric Bicycle promises up to 40 km range
  • Features technical innovations in design, specification and manufacture
  • Two models, City and MTB, will appeal to broadest consumer group

Geneva, March 4, 2014 Kia Motors took another step forwards in the field of eco-friendly ‘future mobility’ when it unveiled two prototypes of its latest zero-emission vehicles to a specially invited media audience at the Geneva Motor Show today.

Demonstrating Kia’s ‘Power to Surprise’ in a truly novel way, the all-new Kia Electric Bicycle (KEB) is a pedelec electric bike (being shown in both City and MTB versions), which promises lively performance from its powerful electric motor, while incorporating a host of technical innovations in its design, specification and manufacture.

The rear-wheel drive KEB is propelled by a 250 Watt electric motor producing a generous 45 Nm of torque, and powered by a 36 volt, 10 amp lithium-ion polymer battery pack which is easily detached for recharging. The City model will appeal to commuters thanks to a range of around 40 km on a single charge and a recharging time of four hours.

Designed and engineered by Kia’s Venture Business Development Team at the Namyang R&D Centre in Korea, the KEB features an innovative monocoque metal frame which looks like a carbon fibre frame, but is produced by an advanced metal stamping technology and a robotic automated welding process – resulting in automotive-industry standards of quality control.

Advanced metal stamping technology is a new production method specially developed at the Namyang R&D Centre for manufacturing the KEB’s frame.

After pressing a metal sheet each side of the frame, the frame undergoes a robotic automated welding process ensuring uniform quality. This is in contrast to the frame of a more conventional bicycle, which is often manufactured by hydroforming, increasing the complexity and cost of production.

Using these production methods has allowed Kia a greater degree of design freedom, with distinctive surfacing details and a unique structural design. A greater choice of metals can also be used during production, with metal stamping allowing the frame to be made up of aluminium, high-tensile steel and stainless steel.

Both the City and MTB models feature the same drivetrain and power pack, weigh around 20 kg in total, and have a top speed of 25.0 kph complying with EU regulations.

The City is intended as a universal design with its step-through frame, rear-mounted battery, 28-inch wheels and mud-flaps for the broadest appeal. The MTB has Rock Shock 100 mm front forks, a mid-mounted battery and 26-inch wheels fitted with all-terrain tyres – creating a sporty and youthful image.

The two prototype KEB models were made using a frame, electric motor and power pack manufactured in Korea, together with brake and gear components from Shimano in Japan. Final assembly was carried out in Germany.

Media and public reactions to the all-new Kia Electric Bicycle will be monitored closely by Kia Motors Corporation, 70 years after it first manufactured bicycles in Korea during 1944.

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Kia Motors

Founded in 1944 as Kyungsung Precision Industry, Kia is currently Korea’s second largest car manufacturer and it’s oldest. From the company’s production of Korea’s first domestic bicycle, Kia moved on to producing Korea’s first motorcycle and the country’s first truck. Kia then became the first company in Korea to locally produce petrol car engines and the first domestic diesel engine. In 1979, Kia’s quality car production was recognised by the fact that two of the world’s leading European car makers chose the Korean car maker to build their ‘range topper’ models on their behalf – the Peugeot 604 and Fiat 132. But it was in the 1980s that Kia’s growth really took off. In 1986 Ford joined the list of car makers who looked to Kia to produce cars to be sold under their name, with the Festiva joining Ford’s line up first in the USA, then across the world, including in Australia for where Kia produced two generations of Ford’s entry-level car. Today, Kia produces a remarkably diverse range of vehicles sold in 190 countries around the world.
Kevin Hepworth
P: 02-9701-1734
M: 0412-210-313

Alyson MacDonald

P: 02-9701-1768
M: 0411-244-676


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