From department stores to service stations, coffee shops to hardware stores, Australia’s leading retailers took centre stage last night at Roy Morgan Research’s annual Customer Satisfaction Awards. Some businesses scored their third consecutive win while others topped their category for the first time.
Named Department Store of the Year after 12 monthly wins during 2013, Myer rose above recent merger rumours and celebrated its second award in a row. Discount Department Store of the Year and Discount Variety Store of the Year went to Harris Scarfe and The Reject Shop respectively, and ever-popular JB Hi-Fi took out Music/Book Store of the Year for the third time.
Home Timber & Hardware won Hardware Store of the Year, while The Good Guys secured their third Furniture/Electrical Store of the Year award with a landslide 12 out of 12 monthly wins.
In the hotly contested Clothing Store of the Year Award, women’s fashion retailer Sussan emerged triumphant for the first time.
Complete list of winners:
- Auto Store of the Year: Autobarn
- Chemist/Pharmacy of the Year: Guardian
- Clothing Store of the Year Sussan
- Coffee Shop of the Year Michel’s Patisserie
- Department Store of the Year Myer
- Discount Department Store of the Year Harris Scarfe
- Discount Variety Store of the Year The Reject Shop
- Furniture/Electrical Store of the Year The Good Guys
- Hardware Store of the Year Home Timber & Hardware
- Music/Book Store of the Year JB Hi-Fi
- Quick Service Restaurant of the Year Subway
- Service Station of the Year 7-Eleven
- Shoe Store of the Year Williams
- Sports Store of the Year Rebel
- Supermarket of the Year Foodland
Michele Levine, CEO, Roy Morgan Research, says:
“The 21st century has brought some major challenges for the retail industry. With online retailers transforming the way Australians shop, bricks-and-mortar stores must work harder than ever to ensure they remain viable.
“The winners of these awards have been rewarded by Australian consumers, who have appreciated their efforts. With their specialist, professional service, enjoyable in-store experiences and competitive pricing, these businesses are a timely reminder that — if done right — traditional retail can survive and thrive alongside its online equivalents.”
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Roy Morgan Research
Roy Morgan Research is Australia’s best known and longest established market research and public opinion survey company. Roy Morgan Single Source is thorough, accurate, and provides comprehensive, directly applicable information about current and future customers. It is unique in that it directs all the questions to each individual from a base survey sample of around 55,000 interviews in Australia and 15,000 interviews in New Zealand annually - the largest Single Source databases in the world. The questions asked relate to lifestyle and attitudes, media consumption habits (including TV, radio, newspapers, magazines, cinema, catalogues, pay TV and the Internet), brand and product usage, purchase intentions, retail visitations, service provider preferences, financial information and recreation and leisure activities. This lead product is supported by a nationally networked, consultancy-orientated market research capability.
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