Tuesday, January 28th, 2014

One World LED is pleased to announce the installation of the first dedicated IGA LED advertising billboard in Mackay, Queensland in cooperation with One World LED’s, Authorised Reseller, Signarama Mackay.

One World LED, a leading developer of visualisation and virtualisation technologies, today made a public announcement of the first installation of a large LED advertising billboard for weekly specials and sales items to replace the hand-made specials advertising boards.

The IGA billboard will be used to inform customers and the public of the running specials and reminders of necessary items as shown in the attached pictures.

This One World LED billboard consists of a 4 x 800mm (W) x 1920mm (H) panels of P10 full colour outdoor LED capable of displaying all popular media formats including JPG, WMV, AVI, MPE, BMP, JIF and other file formats in synchronous (on-line) or asynchronous (off-line) modes. Designed exclusively by One World LED, the LED panels are Australia’s first fully integrated 2 metre high front-serviceable outdoor LED cabinets providing a cleaner, almost flush mount installation to the supermarket building.

Neville Mander, One World LED National Sales Manager who was instrumental in bringing this project to completion said “In recognition of growing demand by their customers, One World LED is helping sign ranchises to transition their customers to the digital LED sign era through its Authorised Reseller arrangements with the franchise operators, for supply of Australia’s only designed, branded and manufactured advertising quality LED display technology.

“Through Signarama Mackay and Nick’s IGA Mackay, the client will now be able to prominently display its regular schedule of supermarket product specials using software to easily and quickly change the sign. “
“Nick’s IGA will be able to easily and quickly include community messages in support of the local community, and will be able to attract supplier sponsor paid advertising to the sign, using our cloud based web application Adverpost™ to automate advertising schedules and sponsor payments. This will help defray sign costs and more regularly promote a far wider range of products available at Nick’s IGA Mackay than has been previously possible”.

Highlighting the advertising power of their new One World LED outdoor display panel, Nick Habgood, Nick’s Supa IGA owner and manager said “We placed one particular product at a special price only on the LED screen which was not advertised anywhere else and found we doubled our sales of that product on the first day of advertising it.”

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