Monday, January 13th, 2014 - Roy Morgan Research

Roy Morgan Research is now measuring readership for Australian community newspapers. The results for the 24 months to September 2013 are now available.

Roy Morgan Research provides the industry currency in readership figures. It is the most influential survey on newspaper and magazine readership in Australia and New Zealand, and ensures selection of the most appropriate publications to reach Population 14+ markets.

 

Newspaper Readership Australia

  M-F M-F Sat Sat Sun Sun
  September 2012 September 2013 September 2012 September 2013 September 2012 September 2013
Newspapers R'ship ('000s) R'ship ('000s) R'ship ('000s) R'ship ('000s) R'ship ('000s) R'ship ('000s)
National            
The Australian 411 363 784 769 - -
Aust. Financial Review 229 239 145 148 - -
NSW            
Daily Telegraph 799 763 734 687 - -
Sydney Morning Herald 629 545 899 784 - -
Sunday Telegraph - - - - 1,292 1,198
The Sun-Herald - - - - 922 779
MX 125 159 - - - -
Newcastle Herald 98 101 146 159 - -
Illawarra Mercury 47 47 63 59 - -
Canberra Times 79 74 117 107 78 68
VIC            
Herald Sun 1,118 1,059 1,079 1,040 - -
The Age 587 522 724 698 - -
Sunday Herald Sun - - - - 1,140 1,062
The Sunday Age - - - - 609 554
MX 170 135 - - - -
Geelong Advertiser 57 58 82 85 - -
QLD            
Courier-Mail 509 483 657 602 - -
The Sunday Mail - - - - 1,008 905
MX 55 62 - - - -
Cairns Post 69 61 109 89 - -
Gold Coast Bulletin 88 87 124 98 - -
Townsville Bulletin 64 51 86 74 - -
SA            
Adelaide Advertiser  457 413 543 511 - -
Sunday Mail - - - - 597 555
WA            
West Australian 508 504 - - - -
Weekend West - - 725 675 - -
Sunday Times - - - - 610 563
Tasmania            
The Mercury 97 89 129 117 - -
The Examiner 71 58 81 77 - -
The Advocate 47 39 55 48 - -
Sunday Tasmanian (Tas) - - - - 108 101
Sunday Examiner - - - - 75 67
Northern Territory            
Northern Territory News 35 41 57 52 - -
Sunday Territorian  - - - - 35 36

 

Community Publications

  24months to September 2012 24months to September 2013
  Readership (000s) Readership (000s)
SYDNEY COMMUNITY PUBLICATIONS    
Auburn Pictorial Review 31 29
Blacktown Advocate 78 73
Blacktown City Sun 63 57
Blue Mountains Gazette 67 61
Camden Advertiser 37 26
Campbelltown Macarthur Advertiser 92 89
Canterbury-Bankstown Express 55 54
Central 23 18
Cooks River Valley Times 9 8
Drummoyne-Five Dock District News 4 2
Express Advocate (Central Coast-Wyong/Gosford) (Wed,Fri Av) 172 160
Fairfield Advance 82 78
Fairfield City Champion 86 78
Hawkesbury Courier 37 37
Hawkesbury Gazette 30 31
Hills News 72 70
Hills Shire Times 77 76
Hornsby Advocate  64 63
Inner West Courier (Tue,Thu Av) 98 88
Lake Times 32 18
Liverpool City Champion 100 92
Liverpool Leader 99 87
Macarthur Chronicle 104 99
Manly Daily (Tue-Fri Av) 119 108
Manly Daily (Sat) 133 127
Mosman Daily 52 47
Newcastle & Lake Macquarie Post 68 59
Newcastle Star 97 86
North Shore Times (Wed,Fri Av) 85 82
Northern Leader 14 3
Northern Times 67 63
Parramatta Advertiser 104 105
Penrith City Star 57 51
Penrith Press (Tue,Fri Av) 73 66
Rouse Hill Times 23 24
Southern Courier 76 74
Standard (Mt Druitt-St Marys) 50 42
St George & Suth Shire Leader (Tue,Thu Av) 225 206
St Marys Mt Druitt Star 48 35
Sun (Parramatta/Holroyd edns) 38 34
Torch (Bankstown-Canterbury) 112 111
TWT Weekly Times 44 43
Wentworth Courier 78 89
Western Weekender 35 32
Wollondilly Advertiser 19 18
Wollongong Advertiser 89 65
     
MELBOURNE COMMUNITY PUBLICATIONS    
Bayside Leader 63 69
Berwick Leader --- 57
Berwick/Pakenham News 44 52
Brimbank Leader 84 71
Brimbank/North West Weekly 36 30
Caulfield Glen Eira/Port Phillip Leader 64 61
Cranbourne Leader 41 36
Cranbourne News 31 27
Dandenong Journal --- 40
Dandenong/Springvale Dand Leader 73 66
Diamond Valley Leader 58 55
Echo (Geelong) 40 30
Footscray, Yarraville, Braybrook Star 14 9
Frankston Standard Leader --- 88
Free Press Leader 22 20
Geelong Independent 112 108
Geelong News 94 96
Greater Dandenong Star 25 23
Heidelberg Leader 34 35
Hobsons Bay Leader 30 31
Hume Leader 65 63
Keilor, Taylors Lakes, Sydenham Star 15 14
Knox Leader 92 95
Lilydale & Yarra Valley Leader 41 42
Manningham Leader 65 62
Maribyrnong & Hobsons Bay Weekly --- 31
Maribyrnong Leader 27 27
Maroondah Leader 49 46
Melton/Moorabool Weekly 29 30
Melton Leader --- 43
Moonee Valley Leader 48 46
Moorabbin Kingston/Moorabbin Glen Eira Leader 56 64
Mordialloc Chelsea Leader 37 40
Moreland Leader 80 70
Mornington Peninsula Leader 71 74
Mountain Views/Upper Yarra Mail 16 18
Northcote Leader 31 30
Preston Leader 46 46
Progress Leader 54 55
Ranges Trader/Ferntree Gully, Belgrave Mail 15 14
St. Albans, Deer Park, Caroline Springs Star 10 15
Stonnington Leader 31 42
Sunbury Weekly 14 25
Sunbury/Macedon Ranges Leader 39 41
Sunshine, Ardeer, Albion Star 19 20
Waverley/Oakleigh Monash Leader 85 81
Werribee, Hoppers Crossing Star 28 25
Whitehorse Leader 78 86
Whittlesea Leader 72 72
Williamstown, Altona, Laverton Star 22 21
Wyndham Weekly 44 41
Wyndham/Point Cook Wyndham Leader 47 51
     
BRISBANE COMMUNITY PUBLICATIONS    
Albert and Logan News (Wed,Fri Av) 77 69
Bayside Bulletin 71 68
Bayside and Northern Suburbs Star 43 39
Brisbane News 83 86
Caboolture News 53 49
Caboolture Shire Herald 50 43
City North News 17 18
City South News 22 20
Ipswich Advertiser 47 45
Noosa News (Tue,Fri Av) 37 34
Northside Chronicle 85 74
North-West News 62 66
TOTAL Pine Rivers Press/North Lakes Times 44 42
Redcliffe and Bayside Herald 49 46
Redland Times 63 64
Reporter 37 28
Satellite 33 31
South-East Advertiser 66 64
Southern Star 76 67
TOTAL South-West News/Springfield News 50 48
Westside News 60 57
Wynnum Herald 49 49
     
PERTH COMMUNITY PUBLICATIONS    
Canning Times 47 43
Comment News 49 49
Eastern Reporter 64 66
Echo 54 51
TOTAL Examiner Newspapers 107 93
Fremantle Gazette 22 23
Cockburn Gazette 39 38
Guardian Express 25 24
TOTAL Herald Newspapers 105 91
Hills/Avon Valley Gazette 52 56
Joondalup Times --- 71
Wanneroo Times --- 65
Joondalup Weekender --- 41
Wanneroo Weekender --- 28
Mandurah Coastal/Pinjarra Murray Times 51 51
Mandurah Mail 52 55
Melville Times 46 44
Midland/Kalamunda Reporter 46 51
Midland Reporter 27 30
Kalamunda Reporter 21 24
Perth Voice 35 37
TOTAL Post Newspapers 75 72
Sound Telegraph 44 45
Southern Gazette 45 40
Stirling Times 80 73
Weekend Courier 57 57
Western Suburbs Weekly 50 50
     
ADELAIDE COMMUNITY PUBLICATIONS    
City Messenger 35 34
City North Messenger 59 48
East Torrens Messenger 33 40
Eastern Courier Messenger 76 70
Guardian Messenger 69 69
Leader Messenger 53 52
Mitcham & Hills Messenger (from Jul12) --- 29
News Review Messenger 64 42
Northern Messenger (from Oct12) --- 64
Portside Messenger 44 44
Southern Times Messenger 86 90
Weekly Times Messenger 68

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Roy Morgan Research


Roy Morgan Research is Australia’s best known and longest established market research and public opinion survey company. Roy Morgan Single Source is thorough, accurate, and provides comprehensive, directly applicable information about current and future customers. It is unique in that it directs all the questions to each individual from a base survey sample of around 55,000 interviews in Australia and 15,000 interviews in New Zealand annually - the largest Single Source databases in the world. The questions asked relate to lifestyle and attitudes, media consumption habits (including TV, radio, newspapers, magazines, cinema, catalogues, pay TV and the Internet), brand and product usage, purchase intentions, retail visitations, service provider preferences, financial information and recreation and leisure activities. This lead product is supported by a nationally networked, consultancy-orientated market research capability.
Shaun Ellis
P: 03 9224 5332
W: www.roymorgan.com

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