Saturday, January 11th, 2014

Australia’s ‘one-stop pool shop’, Clark Rubber has now taken its expert advice digital with the launch of its first smartphone app, available for free download on iPhone and Android devices.

Developed by Vortilla Digital, the app features a seasonal calendar of advice for pool owners, offering step by step solutions for ongoing pool maintenance and a pool service booking functionality linking to the user’s local Clark Rubber store.

The app also provides vital pool safety information in the form of Clark Rubber’s SAFER tips, an acronym that talks to supervision, water safety skills, pool fencing, preparation for emergencies and general pool rules. This safety section of the app offers education on performing CPR and additional tips on the safe storage of harmful chemicals and the varying state laws around backyard pools.

“We’re thrilled to be launching Clark Rubber’s first smartphone app, which will serve as a valuable extension to the expert advice provided in-store at Clark Rubber”, said Joel Shulkin, Clark Rubber National Marketing Manager.

The app’s release follows a relaunch of Clark Rubber’s onsite pool care service, catering to Australia’s long standing love affair with the water and ensuring caring for the pool is as seamless as possible.

“With the latest and greatest in pool products and an expanding pool service offering throughout Australia, an easy to use app that talks to both maintenance and safety was a natural progression for the business.”

The app also provides product suggestions relevant to the season and usage status of the pool, to ensure it’s kept in safe and in sparkling order when it counts the most – the warmer months.

With a network of over 75 franchised stores around the country, Clark Rubber is a leader in the foam, rubber and above ground swimming pool retail market.

For seasonal pool care and SAFER tips, download the app from iTunes, or visit www.clarkrubber.com.au. An extensive range of pool care products can be found at Clark Rubber stores nationally and online.

Media enquiries:

Elise Erwin
Haystac

03 9693 6320

Keywords

pool safety, CPR, apps for pool owners

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