Investment Will Speed Enhancements to Zipscene's Leading Digital Marketing Solution for the Restaurant Industry
CINCINNATI, OH -- (Marketwired) -- Zipscene, a digital marketing platform designed for restaurants, has closed on $3.75 million in funding. This funding includes Zipscene's first ever institutional investment, from the Chicago-based private investment firm, Jump Capital. With demand for its services thriving, Zipscene is experiencing rapid growth, and expects to more than double its team in the next 12-18 months.
This new funding will be used to advance and enhance Zipscene's digital marketing solution to further meet the unique needs of the restaurant industry. Zipscene will expand its team of software developers in order to add features to the platform. These new features will deliver even higher degrees of marketing automation and data analysis along with deeper integrations with other industry-leading partners.
Zipscene is based in Cincinnati, Ohio, where it received seed stage funding from CincyTech and local angel investors. "Zipscene is succeeding because of its team's vision and extraordinary perseverance," said Mike Venerable, CincyTech managing director of software, IT and health tech. "This is a company that is continually innovating to identify and address emerging and changing needs in the restaurant industry."
"We are extremely excited to be part of the Zipscene success story and feel that the company is uniquely positioned to lead the evolution of data-driven digital marketing for the large chain restaurant sector," said Michael McMahon, Managing Director, Jump Capital LLC.
"The demand for Zipscene's CRM platform is at an all time high. Our clients are major restaurant chains that are pushing us to innovate and rapidly add new capabilities and features to our platform. This new capital will not only let us accelerate the development of the platform, but also to expand our team in critical areas such as account management and data science. We're excited to be able to use this new funding to bring these innovations and capabilities to our clients at an even faster rate," said Sameer Mungur, Founder and CEO of Zipscene.
Zipscene is a complete, digital marketing solution for restaurants designed with two simple goals: keeping their very important guests coming back and bringing in new guests. We do this by carefully analyzing the restaurant's data to paint a complete picture of each guest and automatically delivering a personalized message at the right moment. This integrated data can easily be onboarded to demand side platforms to execute highly-targeted, digital ad campaigns that drive in-store traffic and bring results when restaurants need them most.
Whether we using the brand's existing guest data or helping generate more through our innovative offer management and loyalty programs, Zipscene is the digital marketing solution the restaurant industry has been waiting for. Learn more about Zipscene at http://zipscene.com.
About Jump Capital
Jump Capital is a Chicago-based, investment firm specializing in venture and growth capital investments in early stage and lower middle market companies. With a focus on investments ranging from $2mm to $10mm, Jump seeks opportunities in asset-light companies within the technology, marketing, healthcare, financial services and business support industries. For more information, visit www.JumpCapitalPartners.com.
CincyTech is a public-private venture development organization that invests in high-tech startups in Southwest Ohio. With support from Ohio Third Frontier and corporations, foundations and individuals, it is stimulating the growth of venture-worthy companies in IT and bioscience. (http://www.cincytechusa.com)
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