Friday, May 17th, 2013 - New China Media International

SHANGHAI, CHINA--(Marketwired ) - New China Media International (NCMI) has concluded a deal with DisneyMedia Distribution, on the licensing of the famous ABC format DUETS into the Chinese market. The Chinese version of the show is going to be broadcasted on Beijing Satellite station (BTV), which is one of the major national stations in China reaching over 800 million viewers across the country.

The successful collaboration, introduced and brokered by NCMI, clearly indicates another new era for BTV, as this is their station's first time foreign format, to be produced domestically and aired domestically during weekend Prime Time in China. The BTV station executives along with consulting services from NCMI's on the ground team are fully engaged in the project development. The show is planned to start production in May and the first episode will be aired at 9.15pm on the 6thJuly 2013 local time.

New China Media International is devoted to bringing first class foreign content into the Chinese market, over the past ten years becoming one of the largest independent distributors in this market. Dennis Pelino, Chairman and Founder of New China Media, commented on this co-operation, "We are very excited to bring Duets into the China market. NCMI's mission is to pick the elite formats which meet the increasingly sophisticated 18 to 35 year old viewers in the China market. With offices in Shanghai, Hong Kong, Los Angeles and Miami, we are well positioned to continue to bridge the West with the East while creating new values for ourselves and our clients."

Vanessa Jiang, President of NCMI, said, "We see a significant increase in demand for the licensing of Format shows from the USA by the major national Chinese stations. NCM's media experts have the recourses and connections to select the right projects and take them to the next level by negotiating successful licensing arrangements between the Foreign Producers and the major National networks in China.

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New China Media International

New China Media (NCMI) is one of the leading next generation media companies in China with a significant presence in the production and distribution of motion pictures, television programming, home entertainment, video-on-demand content and online/offline distribution of imported videos and audio products.

The company was founded in 2004 with headquarters in L.A. and branches in Miami, Beijing, Shanghai and Hong Kong. NCM is one of China's rising-star companies in the film and TV industry circles. NCM is the bridge connecting western media companies and investors with the ability to enter the China market and manage the hurdles of the regulatory structure. With its deep-rooted network and experienced employees, New China Media is capable of connecting the missing links of movie/TV production and the distribution supply chain to complete a perfect platform for foreign media companies or venture capitalists who want to share the profit of China's media industry. For contact information:
Vanessa Jiang
P: 86 21 3251 7119
M: 1381 780 7812


Disney Media Distribution , Beijing Satellite Television (BTV),



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