Friday, December 25th, 2009 - City of Bayswater
THERE’S a fresh face at the City of Bayswater – Ranger Roy, the council’s new mascot.

Designed to deliver a positive message about rangers and how they serve the community, the life-size character will be on hand at City events and festivals while also touring local primary schools.

Golden retriever Pepsee, wearing a dog coat and scarf, has been trained to accompany Ranger Roy on his journeys.

City of Bayswater CEO Francesca Lefante said the idea behind Ranger Roy was to create a character that would engage the public, highlighting the good work rangers do.

“Some people are unsure of what services our rangers deliver and Ranger Roy is a way of capturing their attention so we can better inform them,” she said.

“He can attend our various events with Pepsee, handing out information flyers, and rangers with him can answer any questions people may have.

“An education officer goes with him to local schools to talk about safety, the role of council in the community, graffiti, tree-planting, recycling and responsible dog ownership.

“It’s a great way of boosting the City of Bayswater’s profile in a fun way, especially given the past success of similar mascots with pizza chains and football clubs.”

Ranger Roy made his debut at the 2009 Carols by Candlelight concert, ready to spread the word about ranger services wide and far in 2010.

rangerroy1.jpeg: New City of Bayswater mascot Ranger Roy with CEO Francesca Lefante.

rangerroy2.jpeg. Ranger Roy and Pepsee out and about during the recent Carols by Candlelight concert.

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City of Bayswater

The City of Bayswater is a local government area in the inner north-eastern suburbs of the West Australian capital city of Perth, about 9km north-east of Perth's CBD, and includes the suburbs of Bayswater, Beford, Embleton, Maylands, Morley and Noranda and parts of Mount Lawley and Dianella. It covers an area of 32.8 square kilometres and has a population of 55,801.

Originally, the Bayswater Road District was created in 1897 and, in 1961, it became a shire before attaining City status in 1983. The City of Bayswater is divided into four wards and represented by 11 councillors with the Mayor elected from among the councillors.

Recent developments in the City of Bayswater include the opening of the Galleria shopping centre in 1994, on the site of the old Boans building that burnt down in 1986. Morley is now the largest commercial district outside of Perth and Fremantle and further growth is expected.
Chris Thomas
P: (08) 9272 0923


WA council launches new mascot to promote ranger services


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