Chinese food remains the international cuisine of choice for New Zealanders with nearly three quarters of the population citing it as a food they like eating. Other Asian styles such as Indian and Thai also continue to prove popular.
Over the past decade most international cuisines have experienced a growth in popularity, with Indian and Japanese undergoing the strongest rise. However Italian food has remained steady since 2002 and Chinese food has declined.
International Cuisines Enjoyed by New Zealanders
Source: Roy Morgan Research Single Source, Jan 11 – Dec 11, n = 12,023.
The Roy Morgan State of the Nation Report 4 is based on an ongoing nationwide survey consisting of around 12,000 people in the 12 months to December 2011, as well as trended data stretching back as far as 10 years.
Pip Elliott, Client Services Director, Roy Morgan Research, says:
“The increasingly multicultural New Zealand population is leading to a greater variety of international foods. Not only are more international flavours available, but they are in greater abundance nowadays compared to the past. This increased exposure to foreign foods has likely encouraged people to try different cuisines.”
Roy Morgan’s International Cuisine Profiles includes in-depth profiles on people who enjoy eating cuisines such as Chinese, Cajun, Creole, French, Greek, Hispanic, Indian, Italian, Japanese, Lebanese, Mexican and Middle Eastern.
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